As long time posters and OCF members know I have worked with Blythe Danner, Gwyneth Paltrow's mom and widow of director producer Bruce Paltrow who died in 2002 from oral cancer complications, to produce TV PSA's on oral cancer and have her speak on Good Morning America and in People Magazine about the disease. On Monday we will be announcing a new collaboration with the Paltrow family, The Bruce Paltrow Oral Cancer Fund. While part of OCF they will be allowing us to use their family celebrity to raise money for OCF, and next year we will extend that to doing print public service messages with them on oral cancer. The fund in now active and our new store interface is in place with the fund in it as well. You can now make donations in any amount and not limited to some preset dollar amount. To begin reading about this (press release out in full on Monday on a national level) you can go to this page of the site
http://www.oralcancerfoundation.org/donations/ and at the bottom of that page click into the description of the Paltrow Fund. At a time when donations to OCF are at a 5-year low, I am hoping that this will bring us the attention of donors that do not come from the ranks of patients and their family members. National attention with a very A list name will hopefully assist OCF in making the progress to public and professional awareness that is needed, and stay active in the national dialog to change screening protocols, and offer help in areas where it isn't available. While many of you only see the side of OCF that is here on the web, we are involved with the CDC, the NCI, the FDA, the Public Health Service, the ADA and others pushing an agenda of early detection, and working on problems such as
HPV vaccination, tobacco cessation and harm reduction strategies, and many other issues.