You guys are getting close. The ideas and points are starting to go in one direction. Remember that while yellow is his color, it comes from the jersey that is worn each day by THAT DAY's WINNER, which could be someone besides Lance on any given day. Nevertherless, I am for yellow.
There are over 10 million cancer survivors in the US today. How about a play on that.
MAKE IT 7 LANCE!!
10 million cancer survivors are behind you.
(Just like the rest of the pack in the Tour is going to be!!!)
Pocket logo. Something small with a circle of type around it. Maybe just the word Lance with a little 7 slightly above the type at the end ( like Lance to the seventh power) Three to four word need to circle it. They need to represent his qualities. I started thinking of a list of things I think of when I think of him. He is driven to overcome adversity whatever the odds, he has the determination to dig deep and push through things like pain to achieve his goals in treatment or competition. He is focuses and trains more and harder than any other tour competitor, and this is what he credits his wins to. He inspires others by his actions. He gives back after his successes. Anyone please add more to this list if you think of things he respresents.
In my picking -strive, survive, thrive - for OCF which was discussed, I think by Rosie earlier, the order comes from my personal perspective on the process we all go through. We strive to get through the diagnosis emotionally, the treatments physically, when that passes, we survive the disease, a major accomplishment but not a return to a real life, Finally we Thrive and grow in our new lives, rather than exist as survivors. Moving the sequence around changes my perception of things. Thriving has to come last, that is where you blossom again into a full life. But you can't do that if #2 two isn't survive.
Think about lance in these terms...this isn't it, but I hope this makes the creative juices flow. He Survives, he Rides, He Thrives. That isn't it.... Help me here!!!!
As a fall back I too like something on the one survivor to another theme